Naples FL Housing Market: Prices, Inventory and Days on Market

Naples home prices, listings and sale times differ by source and date. This guide explains what each figure measures so you can read them correctly.

By Housing Ledger Editorial Oct 13, 2026 Updated Oct 14, 2026 6 min read

In this article

You can read the Naples FL housing market through two headline numbers, and the first is a median home value of $544,120 as of August 2026 ^[1]. For more detail, see Cost of Living in Naples, FL: What You Will Pay.

The second is a median listing price of $599,900 ^[2]. These two figures should not be compared directly. Zillow's value estimate and Realtor.com's listing median come from different sources, so a gap between them does not show a price trend.

Before you use either figure, this article defines each metric, including what a home value estimate is and how it differs from a sale price. It then covers how many homes are for sale, how long they take to sell, and whether sales are picking up.

Why do Naples home prices differ from one report to another?

The three Naples figures differ because they measure different things and cover different dates. A Zillow median, a Redfin average and a closed-sale median can describe the same city and still show different numbers. Once you know what each one measures, the gap makes sense.

The Zillow median home value

Zillow's figure is an estimate of what a typical home is worth. It is not the price any home actually sold for. The median home value in Naples is $544,120 as of August 2026 ^[1]. That is down 2.5% over the year, so the typical estimated value has slipped slightly ^[1].

The Redfin average price

Redfin reports an average, not a median. The average Naples house price was $1.01M last month, down 30.2% ^[3]. An average moves sharply when a few expensive sales close in the same month, so a small group of high-end sales can lift it well above what a typical buyer pays. That is why this number looks so much higher than the Zillow median.

An older closed-sale figure

The closed-sale median is the one closest to a real transaction, because it reflects what buyers actually paid. The median closed price in June 2025 was $610,000, down from $655,000 in June 2024 ^[4]. That is an older sale figure, so it shows the market at that time, not the market today. Use it to see the direction of past sales. For more detail, see Ocala, FL Housing Market: Prices, Inventory and Sales Pace.

Which number fits your question

Match the measure to your question. Use the Zillow value for an estimate of typical worth, the Redfin average to see how much high-end activity is pulling the number up, and the closed-sale median to see what buyers paid. Comparing them side by side shows you where the estimate and the actual sales have diverged.

A desk holds printed home sale reports, a calculator, and reading glasses beside a laptop showing property listings.

How many homes are for sale in Naples?

Realtor.com lists 6,253 homes for sale in Naples, FL ^[2]. The listing page does not say when that count was taken, so treat it as a single snapshot rather than a trend. It also helps to read Is Naples, FL a Good Place to Live? Pros, Cons and Trade-Offs.

Active listings are homes currently on the market and open to buyers, not homes that have already sold. The county number covers the whole county, not only the city of Naples ^[5], so it is a different measure from the Realtor.com count.

What a falling count means for you

A falling listing count usually means fewer choices for buyers.

For example, if you want a three-bedroom home near the water, a smaller pool means fewer matches to tour in a given week. You may also have less room to negotiate, because each home you like has fewer alternatives nearby.

How to use these numbers

Use the Realtor.com count as a quick view of what is listed in Naples right now. Use the Collier County figure to see whether supply is shrinking across the wider area.

Neither number tells you how fast homes sell or how their prices are moving. Those measures are covered in the sections on days on market and prices, so read them alongside the listing counts.

A white for-sale sign stands in the yard of a beige single-story home with a paver driveway on a quiet street.

How long do Naples homes take to sell?

Days on market is the time from when a home is listed until it sells or the listing is removed.

For a seller, that means planning for several months on the market, not a few weeks, and budgeting for mortgage, insurance and upkeep costs over that whole period.

The median covers all of Collier County, so it is a county-wide benchmark rather than a figure for one Naples neighborhood ^[5]. A home on a quiet street or in a busy area can sell faster or slower than the county number. Suppose you list a home in January and it sells in April. That is close to the county median, but a home in a less active area could take longer.

Redfin rates the Naples housing market at 5 out of 100 for competitiveness ^[3]. That score is a rating of how competitive the market is, with higher numbers meaning more buyers compete for each home. A score of 5 is at the low end of that scale, so the market is not very competitive ^[3].

Use the two measures together. Days on market shows how long homes take to sell, and the competitiveness score shows how much buyers are pushing for each one. Neither number predicts how long your own home will take, so use them as a starting point for planning.

Are Naples home sales picking up?

June was a strong month for home sales in the Naples area, but one month does not show a lasting trend. Closed sales rose 16.5% to 881, one of the strongest Junes in five years ^[6]. For you, that points to activity, not proof that the market has turned.

Why one month can mislead

A single month can be pushed up or down by timing, a batch of deals closing together, or a slow stretch before it. If you read June alone, you may mistake a temporary bump for a new pattern.

How to compare periods

Compare June with the months on either side of it, and with June in earlier years. Look for a pattern across several periods:

If sales stayed higher for three or more months in a row, the change is more likely to be real.
If only June was higher, it was probably a short swing.

Price per square foot as a second measure

Sales counts show how much activity there is, but not what homes cost. Price per square foot divides a sale price by living area, so it helps you compare homes of different sizes. In Collier County, the median price per square foot is $394, down 1.80% ^[5].

That small decline suggests value per square foot is roughly steady. If you are buying, compare a home's total price with similar homes nearby before you decide.

Read together, more sales and a steady price per square foot describe an active market that is not changing sharply.

How should you read these figures together?

The main takeaway is that Naples home prices are roughly flat to down from a year ago, listings remain high, and homes take several months to sell in Collier County. Zillow's median home value in Naples fell 2.5% over the year as of August 2026 ^[1]. Across Collier County, the median time on market is 102 days ^[5].

These are reported figures for past periods, not predictions, and future prices cannot be guaranteed. Use them to understand where the market has been, not where it is going.

For the newest numbers, check the latest monthly report from the Naples Area Board of REALTORS® (Nabor). The Naples Area Board of REALTORS® (Nabor) publishes monthly Naples real estate market statistics ^[7]. Compare that report with the one before it to see whether the trend is holding.